Alex Cooper has emerged as one of the most influential figures in the podcasting world. As of 2026, her net worth is estimated to be between $65 million and $80 million. This impressive wealth comes from her successful podcast, Call Her Daddy, alongside various brand partnerships, live events, merchandise sales, and her thriving entertainment venture.
Quick Facts About Alex Cooper
| Detail | Information |
|---|---|
| Full Name | Alexandra Cooper |
| Known As | Alex Cooper |
| Birth Year | 1994 |
| Age in 2026 | 31 Years Old (Born August 21, 1994) |
| Nationality | American |
| Profession | Podcaster, Entrepreneur |
| Famous For | Call Her Daddy Podcast |
| Net Worth (2026) | $65 million to $80 million |
| Husband | Matt Kaplan |
| Height | 5 ft 5 in (165 cm) |
| Education | Boston University |
| Hair Color | Blonde / Red tones |

Alex Cooper recording a new episode in her studio.
Who Is Alex Cooper?
Alex Cooper is an American podcaster, media personality, entrepreneur, and digital creator best known for her widely popular podcast, Call Her Daddy. You can also read our guide on scott mcnealy net worth biography microsystems.
Since its launch in 2018, the podcast has grown exponentially, attracting a massive audience due to its bold and honest discussions around relationships, personal anecdotes, and life experiences. Alex has successfully transitioned from internet sensation to a major media entrepreneur, leveraging her podcast's popularity to build a diverse media empire.
Alex Cooper's Rise to Fame
The Launch and Growth of Call Her Daddy
Alex Cooper launched Call Her Daddy with her former roommate, Sofia Franklyn. The podcast quickly gained traction due to its raw and relatable discussions, including:
- Unfiltered relationship advice
- Humorous dating stories
- Candid opinions on modern life and culture
By leveraging her strong social media presence and engaging storytelling, Alex helped the podcast soar to two million downloads within just a few months. For more on this, see our guide on hannah godwin net worth age husband wedding.
Major Deals and Financial Success
Cooper's stardom was solidified when she signed a $60 million exclusive deal with Spotify in 2021, followed by a lucrative multi-year contract with SiriusXM worth $125 million starting in 2024. This financial backing has been crucial in expanding her influence and operations within the media landscape.

Alex Cooper, a visionary leader in the media industry.
Expanding the Empire: Unwell Hydration
In a bold move into the retail market, Alex announced the launch of her premium electrolyte drink line, Unwell Hydration, in partnership with Nestlé. This product line is designed specifically for women, showcasing her commitment to empowering female health and wellness. With this venture, Alex demonstrates her business acumen and evolution from podcaster to a formidable player in the consumer goods market.
Personal Life: Marriage and Family
Alex Cooper and Matt Kaplan
As her professional life soared, Alex’s personal life has also blossomed. She married Hollywood film producer Matt Kaplan on April 6, 2024. Kaplan, known for producing hit films such as To All the Boys I’ve Loved Before, has been a tremendous support in Alex's ventures.

Alex Cooper and her husband, Matt Kaplan, enjoying a moment together.
Their Unique Love Story
The couple first met in 2020 during a business Zoom call, which quickly blossomed into a romantic relationship. Their engagement in 2023 and subsequent pregnancy announcement in 2026 have captivated fans and added a new layer of excitement to Alex's life narrative.
The Alex Cooper Documentary: Call Her Alex
For those interested in a deeper exploration of Alex's life and career, the documentary Call Her Alex provides an intimate look at her journey. Directed by Ry Russo-Young, the two-part series chronicles her early years, rise to fame, and personal relationships, offering fans insight into her evolution as a media mogul.
- Where to Watch: The documentary is exclusively available on Hulu.
Frequently Asked Questions (FAQ)
What is Alex Cooper's net worth?
Alex Cooper’s net worth is estimated to be between $65 million and $80 million, primarily driven by her lucrative podcasting deals and business ventures.
Who is Alex Cooper married to?
Alex Cooper is married to Matt Kaplan, a successful film producer, known for his work in the entertainment industry.
Is Alex Cooper expecting a child?
Yes, Alex Cooper announced that she and Matt Kaplan are expecting their first child together, adding to the excitement surrounding their family life.
How old is Alex Cooper?
As of 2026, Alex Cooper is 31 years old, having been born on August 21, 1994.
Where can I stream the Alex Cooper documentary?
You can watch Call Her Alex on Hulu, where it explores her life and career in detail.
The Future of Alex Cooper
As she continues to innovate in the podcasting and entertainment industry, Alex Cooper's influence shows no signs of slowing down. She has successfully carved out a niche in one of the fastest-growing markets, utilizing her unique voice and perspective.
With significant recent advancements in her career and a growing family, Alex Cooper's story remains one of resilience, entrepreneurship, and authenticity. Her net worth and public profile are anticipated to rise even further in the coming years, making her an enduring force in the media landscape.
In summary, Alex Cooper's journey from college athlete to media powerhouse is a testament to her hard work and ingenuity. As she navigates the complexities of modern media and personal life, her continued success will undoubtedly inspire countless others to follow their passions and dreams.
Why Alex Cooper Became So Successful
Alex Cooper’s success can be attributed to her keen understanding of multiple facets of digital media and audience engagement. Here are several key factors that contributed to her rise:
- Authentic Storytelling: Alex's ability to share relatable stories and experiences resonates with her audience, creating a loyal fanbase.
- Strategic Marketing: She has mastered the art of leveraging social media to build hype around her podcasts and projects, engaging her listeners in real-time.
- Adaptability: The transition from being a co-host to a solo voice allowed Alex to redefine the podcast's direction, making it more aligned with her vision.
- Cultural Relevance: By addressing contemporary issues such as mental health, sexuality, and personal growth, she has fostered conversations that matter to her listeners.
Upcoming Projects and Future Endeavors
As Alex Cooper continues to push boundaries in the media world, several exciting projects are on the horizon for 2026 and beyond. Here are some anticipated highlights:
Expansion of Unwell Network: With several new shows in development, Unwell Network aims to provide a platform for diverse voices in the podcasting space.
New Television Ventures: Rumors suggest Alex may launch a television adaptation of Call Her Daddy, capitalizing on the podcast's popularity while reaching a broader audience.
More Brand Collaborations: Following her success with Unwell Hydration, expect Alex to announce additional partnerships with consumer brands aimed at pleasing her growing demographic.
Philanthropic Initiatives: As her visibility increases, Alex has expressed a desire to give back through charitable projects, particularly focusing on women's health and wellness.
Closing Thoughts
Alex Cooper represents a new breed of media entrepreneur who has successfully navigated the digital landscape to build both a personal and professional brand that resonates globally. With her podcast Call Her Daddy as a foundation, she has expanded her reach into various sectors, from retail to entertainment. As she continues to grow and adapt her business strategies, Alex’s story will remain one of passion, resilience, and innovation.
Her journey serves as an inspiration for aspiring creators and entrepreneurs, proving that success in today’s fast-paced digital world requires not only talent but also strategic foresight and the ability to connect authentically with an audience. Alex Cooper is not just a name; she is a movement, paving the way for the next generation of female leaders in media.

MD Belal is a financial researcher and content strategist specializing in celebrity net worth, public records analysis, and high-profile biographies. As the lead contributor to NetWorthPublic.com, he is committed to providing transparent, objective, and thoroughly fact-checked insights. By combining public financial information with market trends, Belal transforms complex financial data into reliable, data-driven stories that readers can trust.